When I started my business, I fell into a trap many entrepreneurs do. I focused all my efforts on delivering the best possible service to my client's believing that would automatically lead to business growth....
I was wrong...
What I soon realised was it's not enough to simply be talented at what you do, you have to be able to market that talent to other people.
My lack of marketing knowhow meant I was forced to watch in frustration as less talented competitors won all the business.
That's when it happened.
I had awakened the marketer within and I began immerse myself in learning everything I could about Marketing.
I spent a fortune on books, courses, training programs, masterminds and private coaching and I finally discovered what truly works and what doesn't.