The Marketers Club Podcast
How To Live A Life Of Significance
When it is all said and done your life will not be measured by how much you earned, the car you drove or the house you lived in. You will be remembered for what you did, how you made people feel and the contribution you made.

My guest this week on the podcast is Joe Jordon, author of the book, How to Live a Life of Significance. Together we explore the ideas of gratitude, belonging and purpose.

It is a timely reminder of the things that matter most. Things we can easily lose sight of, especially during a pandemic.

#55 How to Live a Life of Significance
You only get one life, so make sure you make it count.
Show Notes:

In the bump and grind of business it's easy to lose sight of the BIG PICTURE. To forget why you are putting in all this hardwork. There have been lots of business owners who said the reason they are working so hard is for their family. But when they finally stopped to share their success their family was gone. 

As we fight our way through a global pandemic, we can easily lose sight of what really matters. The things we can still be grateful for. Your health, family, and perhaps technology for allowing us to maintain some connection with loved ones. 

Joe Jordan is a veteran of the Financial Services Industry. He was concerned by the way his industry was heading and the low esteem his profession was held in, so he decided to do something about it. He wrote a book and started speaking to others in the industry to encourage them to move their thinking. And his message is having a profound effect. 

Paul's Power Points.


1. Gratitude Friday. Joe received a deeply impactful call at the start of this pandemic from a man who had heard him speak, who wnated to let him know just how much Joe's words had impacted him and his life. He also taugh Joe about his practice of contacting someone ever Friday he was grateful for. To let them know the impact they have had on his life. This is a practice Joe has adopted into his own life and one I plan to adopt as well. 

2. Purpose is not the thing you do. Purpose is the thing that happens inside other people when you do what you do.

3. Humble people don't think less of themselves, they just think of themselves less. 

Episodes related to this topic. 

Episode 40 Louise Williams - How to Improve Your Marketing by Showing the Real You

Episode 41 Eric Bailey - How to Develop a Champion Mindset

Books Mentioned 

Mans Search For Meaning
by Viktor Frankl

Firms of Endearment: How World‑Class Companies Profit from Passion and Purpose 
by David B Wolfe, Jagdish Sheth, and Rajendra Sisodia

If you want to learn more about Joe Jordan you'll find everything you need HERE
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