NEXT MARKETING MAKEOVER STARTS
THURSDAY 15th JULY 2021 -Don't Miss Out!
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What If You Could Take The Stress Out Of Marketing YOURSELF - And No Matter Your Niche, Be Able To  Constistantly Attract And Win Clients For Your Business?
The 12 Week Marketing
MAKEOVER!

Join the 12-Week live training that shows you exactly how to create marketing that grabs people's attention (and makes them want to buy from you!)
              Clarify Your Message
        Attract More Customers
    Amplify Your Reach
There are 3 main hurdles Business-Owners face when it comes to the successful marketing of their business.
Which one is keeping you stuck?
PROBLEM #1
You have no idea who your ideal customer is or how to reach them.  You feel like you could help everyone, and worry if you niche down too much, you'll be leaving people out and missing out on sales. So instead, you stay super broad and your message gets lost in the noise. Whoops.
PROBLEM #2
You are unsure how to create marketing materials and content that will attract customers. You are confused about how to write brochures that generate interest, content that generates leads and emails that make you sales. Hello frustration!
PROBLEM #3
You have invested lots of money into a website and paid to advertise your business through various social media channels and all you hear are crickets! It seems no matter what you try to do to get attention the message isn't getting through. The horror!
I hear it all the time, friend. I've meet a ton of passionate entrepreneurs who are truly talented and super skilled in their field, but they simply cannot attract the volume of customers they need.

Why? Because they thought...
1.
Being really good at what they do would be enough to attract all the customers they need. Wrong!
OR
2.
Spending a small fortune on advertising and promotional activities would solve the problem, but all they get is another bill to pay and no clients. Aaarrrgghh!
Hi, I'm Paul McCarthy and I'm here to help you create a marketing message that's SO irresistible...you will be able to attract customers at will.

Now if you just did a little eye roll or told yourself that's impossible, stick with me for a minute. 
 
Before I started my business I was a musican. It was here I learnt a powerful truth. 'Being talented is not enough'. I watched lot's of talented musicians vanish in to obscurity. What I didn't realise was the same rules applied in business. 

It's not the most talented business that win the customers, it's the one who best communicates the talent they have that ultimate wins. This was a lesson I had to learn the hard way. 

Now nearly 20 years on I have been teaching business owners (in just about every industry imaginable) how to showcase their talent in a way that helps them consistently attract all the clients they want. And now I have turned my marketing system into 12 step proven process to help you transfrom your marketing results!
 
If you're wondering what sort of results you can expect in 12 weeks, here's what other business owners said...
Our marketing mindset shifted 180°. By applying what we have learnt, we have doubled both our average order size and number of sales. Your program has been, without doubt, the single best investment we have made in the growth of our business.
Raie and Jamie Lyth
After five years of hard work, I realised nothing was changing. I kept saying it will get better next year, but it kept getting worse. I needed help! After joining your program profits increased 34%. Not only is the business making more money, I am finally creating the life I’ve always wanted.
Lorenzo Capitanio
Paul your program has completely transformed the way that I work in my business. Your depth of knowledge and ability to provide sound advice to any business, no matter the industry, is simply incredible.
Jan Barned
I can’t recommend your program highly enough. I followed the step by step process you taught us. I am astounded at how successful it was! Your program has paid for itself at least 15 times over. Thank you so much.
Warwick Merry
The impact you have had on our business is beyond words. From being frustrated, tired and ready to throw in the towel, to focused, energised and importantly making money. Bookings are flowing in like never before. I am so grateful we found you.
Julie Surtees
In my opinion Paul is the best marketing mentor in this country. Thanks to his guidance, I have been able to create marketing tools and campaigns that have helped me win lots of high value clients. My only regret is I didn’t find him earlier.
Valerie De Silva
Here's the thing — creating marketing that has your audience saying, "Shut up and take my money" isn't rocket science...
... but it does take knowing how to tweak your approach so your offer goes from something that would be "nice to have" to something your audience needs right this second.


I've used these marketing strategies to not only grow three successful businesses of my own, but to help entreprenerus in every field to do the exact same thing.

And now, we've taken those marketing secrets and have turned them into a completely transformational 12-week makeover that's helped thousands of students create an irresistible message, and magnetic materials their audience can't refuse.

Paul, what you taught me about marketing has completely transformed my business. Today I am attracting more clients, for higher fees than I ever dreamed possible. You are the best in the business.
Mark Bloodworth
My business expanded 5 fold and today I earn in a day what used to take me 3 months. Paul's Marketing coaching helped me to get over my 'perfectionism' syndrome to taking powerful strategic actions that propelled me to being a leader in the industry.
Connie Mah
Paul I spent nearly five years and tens of thousands of dollars trying to figure this marketing thing out, but it wasn't until I found your program and implemented your advice that things finally fell into place. Thanks to you our leads have more than tripled.
Uwe Jacobs
Your program has opened my mind up to greater possibilities for business growth. The ideas and support I received has TRIPLED our business profit in the first MONTH. I know there is no such thing as a “Get Rich Quick” Scheme…but your program is the best investment we have made for increasing profits. 
Donna Hanson
The 12-Week Marketing Makeover works for any niche imaginable. It  has worked for product sellers, to professional service providers, from tradies to manifactures and everyone in between.

So if it works for them... why not you?

If you're ready to finally transform your marketing and put your client attraction on autopilot where you can effortlessly attract all the clients you want, then I'd like to formally invite you to...
The 12 Week Marketing 
MAKEOVER
A 12-Week Makeover that Shares the Proven Strategies to Creating a Marketing Message, Materials, and Methods that will Transform Your Ability to Attract Clients Forever!
"I'm handing you the secret to client attraction, so no matter what you offer you will be able to sell more of it, more often, with more easy... in as litte as two-hours a week."
 No Complicated
    Marketing Jargon
    to Learn.
 No Need to Spend 
    Money on Expensive
Software or Tools.
 No Year-Long
    Process that may or
    may not work.
Just the key ingredients you need to create the kind of marketing that gets people clambering to work with you.

 

Can't join us for the live coaching each week? No biggie. You'll have FULL ACCESS to the replays inside the training group so you can complete your makeover at your own pace.

Here's A Sneak Peak Of How It's All Going Down...
The 12-Week Marketing Makeover consists of 3 core modules,
with 4 powerful marketing lessons contained in each one. 
1
Module 1 - MESSAGE TO MARKET
  • Week 1 - Develop your Marketing Mindset and identify your primary Moneny Making Activities.
  • Week 2 - Define your Target Market. Create a picture of your ideal customer and start attracting more of them.
  • Week 3 - Build your UVP (Unique Value Proposition) so you can stand out from your competitors.
  • Week 4 - Create your Message to Market Match and become irresistible to prospective customers.
2
Module 2 - MATERIAL DESIGN
  • Week 5 - Design a Killer Brochure. Build a brochure that not only showcases your expertise, it wins you business.
  • Week 6 - Create a Lumpy Mailer. Together we'll create a potent direct mail piece that not only grabs attention it generates sales.
  • Week 7 - Construct a Lead Magnet - Start capturing more leads for your business with your own magnetic lead generator.
  • Week 8 - Design a Sequential Email Campaign. Discover how to turn prospects into customers with automated emails.
3
Module 3 - MARKETING METHODS
  • Week 9 - Social Media Marketing - Learn how to turn your social media channels into serious lead generators.
  • Week 10 - Transform your website results. We explore the keys to attracting traffic and converting sales online.
  • Week 11 - Winning Free Media - Discover how to position your expertise and generate lots of free media coverage.
  • Week 12 - Marketing Essentials - We wrap up by looking at some highly effective but often overlooked marketing tips and tricks.
Oh wait... did you think we were done? Not even close!
Let's talk about the 6 FREE bonuses you get!
+
Bonus 1: WEEKLY LIVE COACHING WITH PAUL McCARTHY
Kick your fears to the curb + unlock your true marketing potential
If you've ever said " but I'm no good at sales or marketing" it's no problem.

If you've got questions about how to apply what you've learn't to your business, you'll have Paul in your corner to help you get quick answers, so you can implement faster and start attracting customers right out of the gate. 

This program isn't about teaching you about marketing, it's about helping you implement proven marketing strategies into your business so you can earn more money.
+
Bonus 2: FILL-IN-THE-BLANKS MARKETING BLUEPRINT
Craft a step-by-step markting plan for your business.
Always wanted to have a marketing plan to guide your decision making, but never know where to start? 

By the end of the course you will have a detail plan laid out in front of you so you can see all the details in one spot. If you're like, "Ummm that would be sick!" then this bonus is the icing on your client attraction cake!

Throughout the makeover we'll be filling your blueprint out together, so when you finish the course you have a plan that eliminates confusion and clarifies your marketing priorities.

+
Bonus 3: PRIVATE MEMBERS PORTAL WITH REPLAYS AND DOWNLOADS
Revisit the training anytime you want
We strongly urge you to show up live each week — because that's how you're going to get the most out of the Marketing Makeover. We're here to answer your questions as you do the work.

But look, we know things come up. And we also know that for a lot of our students, they want to revisit the lessons again and again.

That's why we give you exclusive access to a private members portal so you can watch the replays and download the resources just in case you missed something! No FOMO here.

+
Bonus 4: FAST IMPLEMENTATION TEMPLATES
Put ideas into action faster with the help of these powerful templates.
Results come from taking action and implementing the ideas you learn. So, to accelerate your ability to implement we provide detailed templates to help get results sooner. 
 
Our goal is simple. To make it easy for you to win. These templates help you to take action and reap the rewards.
+
Bonus 5: PRIVATE MEMBERS AREA OPEN 24/7
Quick answers, support and advice is available to you around the clock.
This program attracts a lot of very switched on entrepreneurs. People who are very talented and serious about growing their business. 

The members area is a place to make connections, share ideas, and get support from the other people on the journey with you. 

It's proven that one of the fastest ways to grow a business is by leveraging the wisdom of other savvy business owners. The members area gives you instant access to this talented community.
+
Bonus 6: THE VALUE-ENHANCING BONUS VAULT
A library of bonus tools and training resources to build a more profitable business.
Access to this vault of bonuses is worth the price of admission alone. You will be have access to comprehensive range of guides on growing you LIST, build a Markting Funnel, and the essentials of EMAIL MARKETING. 

People have paid thousands to learn the lessons shared in our vault and you get complete access to all of them for free when you join the 12WMM. 

Pretty fricken awesome right!
Sound Like Something You Need?
Let's make it official then, friend! Hit that yellow button below and secure your spot at the next
Marketing Makeover before it's closed for good and you feel all the FOMO!
  • W1: Mindset & Money Making (value $297)
  • W2: Targeting Your Ideal Customer (value $297)
  • W3: Create Your Unique Value Proposition (value $297)
  • W4: Become Irresistible To Your Customers (value $297)
  • W5: Design Your Killer Brochure (value $297)
  • W6: Attention Grabbing Lumpy Mailer (value $297)
  • W7: Become Magnetic - Capture More Leads (value $297)
  • W8: Email Marketing to Drive Sales (value $297)
  • W9: Social Media Marketing Made Simple (value $297)
  • W10: Transform Your Website Copy (value $297)
  • W11: Winning Free Media and Publicity (value $297)
  • W12: Marketing Essentials - Hidden Gems (value $297)
  • BONUS: Weekly Live Coaching with Paul (value $997)
  • BONUS: Marketing Blueprint Planner (value $197)
  • BONUS: Members Replay Portal (value $197)
  • BONUS: Implementation Templates (value $197)
  • BONUS: Learning Centre Vault (value $497)
  • BONUS: 24/7 Members Area (value priceless)
Total Value = $5,649
Today's Price = Just $997
$997 One Easy Payment or Payment Plans Available.
The 12-Week Marketing Makeover is only offered once a year. You don't want to miss this opportunity!
But Wait There's More...Yes Seriously!
UNANNOUNCED BONUS: The 13th Week LIVE WORKSHOP
We are so committed to your success and making sure you make the most of this program that after you complete your 12 weekly modules you will be invited to a LIVE in person half-day event with Paul to work on ANY elements of the program you still need to complete.

This in person event is provided to you at NO ADDITIONAL COST, all you need to do is make your way to Doncaster in Melbourne and we'll take care of the rest. 

Can't make it, no sweat! We'll make sure you get exclusive access to the recording of the day. Show us another program ANYWHERE that is this dedicated to your success!
This stuff really works! And best of all, we've made it so damn simple that by the end of the 12-Week's you will walk away with a custom-made marketing system, built to succeed.
Still on the fence? That's gotta hurt. Here's how to know if the Marketing Makeover is for you:
You know you are talented at what you do. You know given the opportunity you will deliver great results to any client.
 
But your challenge communicating your talent and consistently attracting clients, then this program is desinged specifically for you. 
 
These are the exact same principles we have used to grow to enjoy success for over twenty years. 
 
And they've helped our students to enjoy killer results and breakthrough success!
And in case you need an extra (loving) push to believe in yourself... here's our bulletproof guarantee:
We 100% guarantee that you will love the Marketing Makeover Program. 
 

If after the end of Week 1 you feel like you haven't already gotten the value of your investment in money making content, ideas and instructions we will happily refund your investment in full.

All you have to do is email us by 8:59am EST on Week 2 for a full refund.

Sound fair?

Lingering questions? We've got you covered!
 Is this program right for me?
The 12WMM will benefit any small business owner who is serious about improving their ability to market their talent and is ready to start earning what they're worth. The program will be especially useful for anyone who wants to generate more leads, sales and repeat customers. This program will show you how to increase your visibility and dramatically improve your marketing mindset, both online, on social media and offline.
 Do I have to do the lesson at a set time and day?
No, the beauty of the 12WMM Program is you can complete the lessons in your own time. This allows you the flexibility to schedule when you will listen to the sessions around your other work commitments. We do however, recommend that you schedule the time in your diary for when you will listen and complete the work, and don't fall into the trap of letting sessions build up. We will send you a reminder email each week to prompt you to complete your next lesson. The only sessions we encourage you to lock into your diary are the weekly live coaching calls with Paul. However, if you are unable to make the live call, a recording will be made available to you.
 What happens once I register?
Once you enrol for the program, you'll receive a welcome email from us and then a second email from our help desk with your membership login details. You will then be able to access all the course information and the bonuses and start transforming your marketing results. If you have any questions, you can email [email protected] or call the office on 1300 788 839 during business hours.
 Why is the training over 12 Weeks?
We have broken the program into 12 modules for two primary reasons. The first is you will get much better outcomes by completing one section each week then if you try and consume all the videos back to back. Just as a song needs space between the notes for it to be music, you need space between the lessons to implement what you learn. The second reason is by dedicating time each week to watch the video, complete the workbook or template and then implement the idea, you are forming the valuable habit of working regularly on the marketing of your business. A habit that will serve you well in the future.
 What if I need extra help or support?
We thought of this which is why you're also going to get exclusive access to a private "Members Area" where you can post questions, ask for advice and share your progress and results. This is a great way to connect with other course creators like yourself so you can share ideas and work together to get even better results. This exclusive members area is open 24/7 and Paul regularly checks in to answer questions, so whenever you need a quick answer to ensure you can keep moving forward this is the place to come. 

 When the 12 weeks ends do I lose access to the course?
No. We understand you are running a business and life can sometimes get in the way. So, to remove any pressure we provide you with an additional three months access to the full program. This gives you plenty of time to catch up on anything you did not complete the first time through, as well as a chance to go back and review any lessons you want to again and again. 
     If you've made it here... then it's time to decide, friend.
Here's the truth: nothing changes if nothing changes.
 
If you're sick and tired of trying and not getting results...
 
If you've ever thought "I thought I'd be further ahead by now"...
 
If you're fed the F up listening to all the competing advice swirling around online and just want someone to tell you what to do and how to do it...
 
Then straight up? You're falling behind if you're not in this program.
 
Because "winging it" and hoping it all works out is a surefire way to stay stuck and struggling.
 
And you deserve better than that.
 
So.. you in?
To help ANY business owner who is serious about improving their marketing to join the program we offer two convenient payment options.
 
Choose the methods that best suits you...
MOST POPULAR
    
    One Easy Payment 

One Payment
 of $997
(Save $103)

    
    Easy Payment Plan

     5 fortnightly Payments
  of $220
 (Total $1,100)
 
 NO MORE MONEY WASTED ON ADVERTISING THAT DOESN'T WORK
 NO NEED TO DO A 4-YEAR DEGREE TO LEARN THESE MARKETING SECRETS.
 NO MORE CROSSING YOUR FINGERS HOPING THE PHONE WILL RING.
 The Next 12WMM Starts in...